Why Content Marketing Will Dominate the Thoughts of Online Businesses in 2014
You may already be using content marketing to promote your business whether you know it or not. Indeed, it is estimated that approximately 60% of online »
Email Marketing Trends For 2014
Did you know that email is actually 40 years old? Yet it is only in recent years that companies have realized the power of email marketing »
Profiting from Web Copy IV: Reduce Risk to Increase Profit
If you have read the previous three instalments of this series, you should be a lot closer to having all the knowledge you need to create »
Content Marketing Trends You Must Be Aware Of
I have worked on scores of content marketing campaigns and each client has been forced to overcome unique challenges. It is often the case where a »
Profiting From Web Copy III: Constructing a Masterpiece
In parts one and two, I showed you how to create an outline for successful web copy and also discussed various ways of adding substance. Now »